Case Studies

Growing market share in new territories among Gen Z consumers
One of the world’s largest carbonated soft drinks manufacturers needed rich and robust insights to inform product innovation across China, Mexico...

Optimising our communication strategy for a new TV series
A global video game and digital entertainment company needed fast, but detailed insights to inform its communication strategy in Italy, France and Sweden...

Aligning our brand to the true meaning of womanhood
A global cosmetics, skin care, perfume, and personal care company needed rich, nuanced insights to inform its brand strategy in Turkey and Romania...

Growing sales of our espresso machines among a niche audience
A leading coffee machine manufacturer needed to understand the purchase journey of its prospective audience in the US...